The Palm
Brand and Experience design to transform The Palm into Dubrovnik's most romantic dinner destination, where an open fire, the Adriatic Sea, and the glowing walls of the Old Town meet at the most beautiful table in Croatia.

Brand and Experience design to transform The Palm into Dubrovnik's most romantic dinner destination, where an open fire, the Adriatic Sea, and the glowing walls of the Old Town meet at the most beautiful table in Croatia.
The visual identity of The Palm is rooted in the existing character of the place. Classical columns, stone details, and the natural elegance of the terrace itself. A palette of deep Adriatic blues, warm stone, and soft evening light reflects the view and the transition from sunset into night.
The logo is built on a decorative, classical wordmark, paired with a refined serif undertitle for “Restaurant,” creating a sense of heritage and permanence. The image mark takes the form of a traditional stamp in a quatrefoil shape, referencing Dubrovnik’s architectural details.